Boys can be smart to understand digital marketing, i have a 9year boy that knows the difference between 100 Naira and 1,000 Naira, i usually give him 100 Naira for offering until one day he told me he used 50 naira to buy something and use 50 naira for offering and i smiled instead of me to beat him i just scold him and then i thought him how to save 50 naira and keep 50 naira, the most fascinating thing about this whole scenario is that from his 50 savings was were he bought schoolbag from to me teaching a child how to spend and manage money is the first start of digital marketing journey for a child of 9 – 12 years if not teaching them too much will affect there journey.